LUMO Digital Outdoor has announced a new direct account manager, Charlie McCubbine. The appointment of McCubbine is in direct response to helping drive to rebuild of businesses following Covid-19.
Coming into LUMO from her previous position at MediaWorks, McCubbine has extensive experience in media sales.
“What I enjoy most about media sales are the people, the relationships and the scope to be creative. LUMO offers me these attributes in spades and I am looking forward to stepping up and helping advertisers realise more from LUMO’s suite of innovative tech and quality media,” says Charlie McCubbine.
LUMO’s co-Founder Kent Harrison adds,“Charlie is very well known across the industry and her clients love her. She joins us when we’re eager to rejuvenate the market and excite advertisers about the potential digital out-of-home has to offer.”
“Although the out-of-home sector was significantly impacted by the drop in audience volumes during the lockdown, the vehicular volumes have since almost fully recovered across LUMO’s media network. Adding more staff shows our optimism and proactive can-do attitude in helping our local economy recover,” continues Harrison.